Radio One – Integrated Marketing Assistant

Radio_one_logo

Radio One Philadelphia – Integrated Marketing Assistant

Center for Sales Strategy (CSS) Certified

Execute and manage digital integrated marketing campaigns – Web/Mobile/Geo/Social
Update station websites with partner events and promote via social media
Prepare proposals and presentations | Input Sales Orders
Created and maintain department calendar

Contact me for integrated brand activations at upcoming events or for digital/radio marketing needs: ppeery@radio-one.com

17972171_10212743762013128_4820941620434939411_o

 

Randall Peery
Advertisements

Temple University

tu logo

Temple University — 2013-2016


Music Marketing:

Professor: Chip Schutzman

Screen Shot 2016-03-14 at 3.48.24 PM

Reggie‘s Marketing Plan for Debut EP ’21’

Created  by Randall Peery, Ebony Pitts, and James Kelly


Media Sales:

TD Bank Ad Billboard

Created and Pitched a Marketing Campaign for TD Bank: Click here for presentation

TD Bank Ad 2

Graphics Created by: Randall Peery

Marketing Campaign & Presentation Created by: Randall Peery, Rick Ptakowski, and Arielle Moore 

~Created a mock pitch to Starburst as if I were working for Comedy Central.~

Click here for Comedy Central_Starburst Pitch_Peery


Creating a Media Business:

Professor: Bill Mooney

Created a Business Plan for a RP Entertainment, a music production & streaming business.


Art of Record Production: 

Professor: Jack Klotz

Created a Recording Project Production Budget

Negotiated & Created a Contract


Entrepreneurial & Innovative Management:

Worked on semester-long project to start a company and pitch to potential investors

Learned & implemented new tools to stimulate innovation

Used the innovative tools to create an innovative business idea

Created a Kickstarter Campaign


IMG_20150420_193734_558

Study Abroad: London – FIE

I spent 4 months living in the Royal City of London. I attended courses learning about London and British Media, while also interning at UltraDJ Management. I spent a lot of my time traveling Europe and comparing Europe’s culture & media to America’s. FIE is affiliated with Imperial College of London which permitted me to join the Music Production Club.

Courses I attended include:
British Mass Media & Culture: Professor: Christopher Cook
Travel Writing
Picturing London
Internship Seminar: UltraDJ Management


Tech Culture

Professor: Adrienne Shaw

Emerging Technologies Altering How We Consume Music

This is a research project I did for my Tech Culture course about the transformation over the past decade of how people consume music.

This is a second episode of Traveling Through Time with Music. I created this for a school project. The episode is meant to portray how life will be in the year 2031; including projections the political election, Grammy’s, weather, and future products in 2031. Hosted and produced by Randall Peery.


Studio Music Recording

Professor: Phil Nicolo

These are a series of audio pieces I created for my Studio Music Recording course.

This is a class project where I created the audio bed for a Temple U promo video.


Audio For Media

Professor: Jack Klotz

These are a series of audio pieces I created for my Audio for Media course.

This is a class project where I created the audio bed for a Temple U promo video.


Mosaics II

Voting Reform website

This is a mock website I created for a class project proposing voting reform.

Phillybass’d Entertainment & Records- Marketing & Audio/Video Live Streaming Intern

phillybassd records

Phillybass’d Entertainment & Records

Freelance Streaming Media Consultant

May 2015 – July 2015

Acted as a consultant for PBE to find out the best media streaming solution for the company.
Compiled my research into a report and presented findings on live video streaming

Marketing & Social Media Analyst Intern

May 2014 – September 2014

Managed 3 client accounts – social media, marketing, & promotional campaigns
Created artist’s bio’s, EPKs, and other necessary documents
Contacted local radio stations to promote the clients and build a business partnership
Researched and presented findings for creating an internet radio station
Prepared and gave presentations

Blog post by Randall PeeryThe Importance of Radio in the Promotional Game