Radio One – Integrated Marketing Assistant

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Radio One Philadelphia – Integrated Marketing Assistant

Center for Sales Strategy (CSS) Certified

Execute and manage digital integrated marketing campaigns – Web/Mobile/Geo/Social
Update station websites with partner events and promote via social media
Prepare proposals and presentations | Input Sales Orders
Created and maintain department calendar

Contact me for integrated brand activations at upcoming events or for digital/radio marketing needs: ppeery@radio-one.com

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Randall Peery
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Ultra DJ Management – Assistant Booking Agent Intern

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Ultra DJ Management – Assistant Booking Agent Intern

Assistant to UltraDJ’s Director – Cath Mackenzie
Assisted the booking agents with making travel arrangements & booking requests.
Created promotional mailouts for UltraDJ clients.
Updated UltraDJ website & social media.
Researched & Created club and artist databases.
Filed office paperwork and imported data into excel databases.

Clients Included:
Coolio
Benny Benassi
Boy George
Kane Law
Roger Taylor

UltraDJ client collage

 

Promotional Mail-Out Samples:

Barry Ashworth

Leeroy Thornhill

Dub Pistols

 

Randall Peery

Viacom – MTV – on-air Promos Intern

Viacom – MTV on-air Promos Creative Intern

Sat in on briefings and brainstorming sessions
Production Assistant for ‘Guy Code’ & ‘Got Your 6’
Attended Informational Meetings & sat in on briefings

Intern Project

This is an intern project created and produced by Randall Peery and Darian Bedford. Edited by Victor Obi, VO by Kaya, and audio editing done by Dave Hnatiuk. Project completed while interning at MTV on-air Promos and is ONLY an intern project, it did not air and is not officially endorsed by MTV Networks.

Temple University

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Temple University — 2013-2016


Music Marketing:

Professor: Chip Schutzman

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Reggie‘s Marketing Plan for Debut EP ’21’

Created  by Randall Peery, Ebony Pitts, and James Kelly


Media Sales:

TD Bank Ad Billboard

Created and Pitched a Marketing Campaign for TD Bank: Click here for presentation

TD Bank Ad 2

Graphics Created by: Randall Peery

Marketing Campaign & Presentation Created by: Randall Peery, Rick Ptakowski, and Arielle Moore 

~Created a mock pitch to Starburst as if I were working for Comedy Central.~

Click here for Comedy Central_Starburst Pitch_Peery


Creating a Media Business:

Professor: Bill Mooney

Created a Business Plan for a RP Entertainment, a music production & streaming business.


Art of Record Production: 

Professor: Jack Klotz

Created a Recording Project Production Budget

Negotiated & Created a Contract


Entrepreneurial & Innovative Management:

Worked on semester-long project to start a company and pitch to potential investors

Learned & implemented new tools to stimulate innovation

Used the innovative tools to create an innovative business idea

Created a Kickstarter Campaign


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Study Abroad: London – FIE

I spent 4 months living in the Royal City of London. I attended courses learning about London and British Media, while also interning at UltraDJ Management. I spent a lot of my time traveling Europe and comparing Europe’s culture & media to America’s. FIE is affiliated with Imperial College of London which permitted me to join the Music Production Club.

Courses I attended include:
British Mass Media & Culture: Professor: Christopher Cook
Travel Writing
Picturing London
Internship Seminar: UltraDJ Management


Tech Culture

Professor: Adrienne Shaw

Emerging Technologies Altering How We Consume Music

This is a research project I did for my Tech Culture course about the transformation over the past decade of how people consume music.

This is a second episode of Traveling Through Time with Music. I created this for a school project. The episode is meant to portray how life will be in the year 2031; including projections the political election, Grammy’s, weather, and future products in 2031. Hosted and produced by Randall Peery.


Studio Music Recording

Professor: Phil Nicolo

These are a series of audio pieces I created for my Studio Music Recording course.

This is a class project where I created the audio bed for a Temple U promo video.


Audio For Media

Professor: Jack Klotz

These are a series of audio pieces I created for my Audio for Media course.

This is a class project where I created the audio bed for a Temple U promo video.


Mosaics II

Voting Reform website

This is a mock website I created for a class project proposing voting reform.

Phillybass’d Entertainment & Records- Marketing & Audio/Video Live Streaming Intern

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Phillybass’d Entertainment & Records

Freelance Streaming Media Consultant

May 2015 – July 2015

Acted as a consultant for PBE to find out the best media streaming solution for the company.
Compiled my research into a report and presented findings on live video streaming

Marketing & Social Media Analyst Intern

May 2014 – September 2014

Managed 3 client accounts – social media, marketing, & promotional campaigns
Created artist’s bio’s, EPKs, and other necessary documents
Contacted local radio stations to promote the clients and build a business partnership
Researched and presented findings for creating an internet radio station
Prepared and gave presentations

Blog post by Randall PeeryThe Importance of Radio in the Promotional Game